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Head to Head : Guido Giovannelli & Stéphane Colmart

by with No Comment Business

As long-standing partners of Top Marques Monaco, the CEOs of two of the Principality’s most renowned car dealerships—Groupe Segond Automobiles and BPM Exclusive—come together to share their unique perspectives on the future of the supercar industry.

GUIDO GIOVANNELLI

First up in our exclusive tête-à-tête is Guido Giovannelli, General Manager of Monaco Luxury and BPM Exclusive, which represents Ferrari, Rolls-Royce, Bentley, Aston Martin, McLaren, Pagani, Pininfarina, Mercedes-Benz, Ineos, Morgan, Maserati, Jaguar, Land Rover, Caterham et Dallara.

  1. Among all the car brands you represent in the Principality, which one are you most attached to and why?

That’s a difficult question! We represent 15 different brands in the Principality, each with their own identity and strengths. But if I had to choose one, it would be Maserati. It’s the latest brand to join our portfolio, and I’m particularly attached to it because I’ve dedicated 25 years of my career to it.

  1. Among the brands you represent, which one best defines the Monegasque lifestyle?

Rolls-Royce. A brand that represents the ultimate luxury tradition, but also remains very modern, especially with its Spectre model, which is fully electric. This brand reflects Monaco—an exclusive city with an incredible history but focused on the future and very attentive to environmental concerns.

  1. If you had to choose a car for a Sunday drive, classic or modern, which one would you choose?

Classique, sans hésitation !

  1. What are your thoughts on the end of sales of combustion engine vehicles by 2035, as a car enthusiast?

I’m not opposed to electric cars, on the contrary. They are very pleasant to drive, especially in the city.

But the idea of seeing combustion engines disappear hurts… A combustion engine is a work of art: a complex system where mechanics, thermodynamics, fluid dynamics, and acoustics have been perfected for over a century.

  1. Monaco is known for its exclusivity and authenticity. Do you think Monaco’s car culture will evolve to include eco-friendly vehicles?

The brands we represent will preserve their DNA while integrating technological advancements. The driving experience will remain in line with our customers’ expectations, even with the growing electrification of the market.

  1. Eco-friendly supercars are still a relatively new concept. Do you think your clients are ready for this change, or do they prefer the traditional sound of an engine?

We already have hybrid sports cars. An iconic brand like Ferrari has been offering electric models for over 10 years. The “La Ferrari” model already combined a V12 engine with an electric system inspired by Formula 1. Today, the idea of a 100% electric supercar still raises some doubts, but the evolution is underway. Even Ferrari is working on its first fully electric model.

  1. What’s been your favorite engine: V8, V10, or V12?

V12 !

  1. Which new car brands do you think you’ll acquire in the coming years?

We’re very satisfied with our current representation and don’t have any new brands in mind for the moment.

That said, we remain open to opportunities.

  1. A bit of fun: You represent the biggest car names in Monaco, but between the two of you, who’s the best driver?

I’ll let Stéphane take the lead on land. But in the air, I’m probably the better one, because my passion is flying planes and helicopters!

  1. And one last question: What do you think of Top Marques; why do you come every year?

In my eyes, it’s the car celebration of Monaco! A time when clients, manufacturers, and enthusiasts gather—it’s a completely unique occasion. The atmosphere is unparalleled: we move from one stand to another, discovering exceptional models… It’s a real pleasure every edition.

STEPHANE COLMART

In the second part of our exclusive tête-à-tête, Stéphane Colmart, CEO of Groupe Segond Automobiles—which represents prestigious brands like Abarth, Alfa Romeo, Audi, Bugatti, Devinci, Fiat, Jeep, Lamborghini, Porsche, and Suzuki—shares his insights.

  1. Of all the car brands you represent in the Principality, which one are you most attached to and why?

The Segond Automobiles Group is celebrating its 40th anniversary this year. Currently, we are an authorized distributor and service centre for 10 prestigious car brands in the Principality and the Alpes-Maritimes. Each of them has its charms and strengths, offering vehicles that combine elegance, luxury, sportiness, design, and agility. As you can understand, I can’t limit myself to choosing just one. I love them all!

  1. Among the brands you represent, which one best defines the Monegasque lifestyle?

All the brands we represent today perfectly match the Monegasque lifestyle, without any exceptions. Notably, Bugatti, of course, which made history in 1931 thanks to the victory of Monegasque Louis Chiron at the Monaco Grand Prix. This exceptional French brand, inspiring, combines hyper-luxury, exclusivity, craftsmanship, elegance, authenticity, sportiness, and customization. I suggest you look at the latest Bugatti-Rimac named “Tourbillon” to be completely convinced.

  1. If you had to choose a car for a Sunday drive, classic or modern, which one would you choose?

A beautiful Porsche 911 Cabriolet, whether modern or classic, to drive through the beautiful landscapes of our region in the sunshine.

  1. What are your thoughts on the end of sales of combustion engine vehicles by 2035, as a car enthusiast?

You know that electric and hybrid vehicles from the brands we represent are very pleasant to drive. Even though they no longer produce the same rumble as a thermal engine… We’ll see where the future takes us, but one thing is certain: there will always be thermal vehicles for sale, even if only as beautiful used cars. Also, we can count on manufacturers continuing to develop “cleaner” thermal engines. That’s for sure!

  1. Monaco is known for its exclusivity and authenticity. Do you think Monaco’s car culture will evolve to include eco-friendly vehicles?

It’s already the case. The Principality has been working for several years now to promote ecological vehicles, with the installation of many charging stations in the area, thanks in part to the interesting ecological bonus for the purchase of electric vehicles, for example. In terms of sportiness, you know Monaco hosts the Formula E Grand Prix. Look at the incredible success of small electric vehicles like the Fiat 500 in the Principality; this success truly shows the enthusiasm for ecological vehicles in Monaco.

  1. Eco-friendly supercars are still a relatively new concept. Do you think your clients are ready for this change, or do they prefer the traditional sound of an engine?

The transition to 100% electric supercars is still complex to grasp. However, all manufacturers are now well engaged in designing ecological supercars, particularly with hybridization. Bugatti, Lamborghini, Porsche, Audi, to name just a few iconic brands, now offer a wide range of hybrid or electric supercars.

  1. What’s been your favorite engine: V8, V10, or V12?

V12.

  1. Which new car brands do you think you’ll acquire in the coming years?

We already offer a wide range of brands and vehicle types that meet the needs of our clients. We are not in a race for the number of brands represented. It’s clear that if an interesting opportunity arises to complement our range, we will consider it.

  1. A bit of fun: You represent the biggest car names in Monaco, but between the two of you, who’s the best driver?

No idea! But rumors suggest that Guido is a great athlete… I should be able to beat him behind the wheel of a Méhari with “non-assisted” steering, right?

  1. And one last question: What do you think of Top Marques; why do you come every year?

Top Marques is THE event for car enthusiasts in the Principality. It has become a must-attend with great success in terms of both participants and the public. Innovation, prestigious brands, atmosphere, luxury – all gathered around a very professional organization. That’s why we are loyal to this wonderful event.

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The Road to Prestige: Top Marques Monaco Marks 20 Years of Iconic Cars and Unmatched Elegance

by with No Comment Business

On an otherwise unexceptional spring day in 2004, the first chapter of an exceptional story was written: the inaugural edition of Top Marques Monaco, proudly presented as ‘The World’s Ultimate Automobile Exhibition’.

In the presence of H.S.H. Prince Albert II of Monaco, the award-winning Grimaldi Forum, located on Monaco’s most exclusive address, Avenue Princesse Grace, opened its doors on Thursday 22 April to scores of visitors who had come from all corners of the world to see – and even drive – some of the most exotic supercars on the planet.

It was billed to be the world’s ‘most exclusive collection of rare supercars’ for auto lovers who had either ‘come to dream, or come to find the car of your dreams’, according to founder Lawrie Lewis.

Within just 12 hours, thousands of visitors had purchased tickets to see the 44 supercar and luxury brands in the Grimaldi Forum’s Espace Ravel. Meanwhile, nearby, 20 clients found themselves at the local police station as a result of the show’s unique test drive element!

‘See it! Drive it! Buy it!

“The concept of Top Marques was ‘See it! Drive it! Buy it!’, which was an easy sell,” explains Lawrie. “The idea was to get people behind the wheel of a car, to get them to drive around the Formula 1 track, and then they would buy the car.

“Of course, day one was a disaster!” he recalls. “I had gone to the chief of police well before the event to explain what was happening, and to get permission for the test drives. But he didn’t pass the message on to the officers patrolling the streets. So, when they saw these supercars flying past, there were 20 or so that were stopped and taken down to the nearest police station. Luckily, I managed to get them instantly released after talking to the chief of police, who put his hand up as said he hadn’t informed the officers on the street, and it never happened again.”

Despite teething problems on the first day, the inaugural edition held under the high patronage of H.S.H. Prince Albert II of Monaco was a huge success, measured, says Lawrie, by the number of exhibitors who signed up there and then for Year Two. “The secret to the success of a show is how quickly it sells for the next one. And we were almost full for year two at the end of the first show!”

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Without a doubt, the unique selling point of Top Marques in its early years was the exclusive test drives, which quickly became a favorite among both visitors and exhibitors. Initially held on open roads near the Grimaldi Forum, these exhilarating drives took a significant leap in 2011, when a section of the Formula 1 track on La Route de la Piscine was privatized, offering select time slots for potential buyers.

Test drives remain an integral part of Top Marques today. However, organizers now offer this experience exclusively to clients interested in buying electric cars, following complaints about the noise levels during the height of the test drives.

”Ringo Starr told me this is the greatest show on Earth !” Lawrie Lewis

Given Lawrie’s impressive background in exhibitions, it was no surprise that Top Marques quickly became a success. In 1979, he had made his first foray into exhibitions with Blenheim Exhibitions Group, and by 1986, he had expanded to 40 events. By the time he launched Top Marques in Monaco, he had built a reputation for creating high-end, internationally recognized events.

“My chance to expand really came in 1986 with 30/40 events, when I took the company to the stock market. I built an international team around me, with a head office in London, and offices in Paris, Germany, and Switzerland. We bought a business in America, and at the peak we had more than 100 events, from motor shows, food shows, clothing; we even launched our first event in technology in the late 80s.”

After selling Blenheim Exhibitions Group in 1996, Lawrie used the capital to buy the ITE Group from the Shashua brothers. ITE was another exhibition organisation company which set up events throughout Russia and Eastern Europe. Under his leadership, ITE grew significantly, encompassing events in the Czech Republic, Turkey, Dubai and Egypt.

Crucially, within its portfolio were several international motor events, including the Autosalon Moscow, Russia’s largest motor show held in the Krasnaya Presnya Exhibition Complex.

In 2001, Lawrie moved to Monaco and attempted to retired in 2002 after selling the ITE Group back to the Shashua brothers, fully intending to relax under the blue skies of the Mediterranean. However, when a former colleague mentioned the idea of organizing a live show in Monaco, the allure proved too great to resist.

“I brought in a team of people including a graphic designer; we set up the imagery, put a marketing plan together and to support me financially, I got a wonderful sponsor ‘Citi Group’ who remained with us for the first five years. Prince Albert was also there from the beginning. I had gone up to the Rock to tell Mon Seigneur about my idea for a live supercar show, and really, I was pushing on an open door.”

“An amazing success story”

Lawrie remained at the helm of Top Marques for more than 10 years, during which the event grew exponentially both in terms of surface area, and international reputation. “It was an amazing success story,” he recalls. “The event itself was flawless. It had the most amazing array of metal that anyone could wish for. More to the point, the quality of the sponsor brought in unbelievable quality buyers. It was an event where you have very expensive exhibits – but they all did business. That’s what it’s all about. Trade.”

The show attracted many of Monaco’s personalities, including The Beatles’ legendary drummer, Ringo Starr, who turned out to be a big fan of the event. “‘This is the greatest show on Earth, Lawrie,’ he told me. ‘It’s so selective. I love it here.’ He then headed to the VIP lounge for a beer! It’s all about giving the customer what they want,” Lawrie says. “You have to understand what they want to truly deliver.”

By the time Lawrie stepped back from Top Marques Monaco in 2012, the show had expanded considerably to incorporate dedicated areas in the Grimaldi Forum for hi-end motorbikes, exclusive watches and jewellery, with a selection of superboats displayed outside on the Esplanade. There were also a number of luxury products showcased, from state-of-the-art home entertainment systems to pianos, sculptures and water toys.

By its 10th anniversary, in 2013, the ‘only live supercar show in the world’ had hosted more than 1000 exhibitors, showcased over 1500 supercars, and unveiled 50 world premieres. The event had quickly gained a name for itself as a launch pad for new models, with iconic names such as Koenigsegg, Savage and Mazzanti all choosing Top Marques as the podium for their latest supercars in that first decade.

Transport of Tomorrow

Top Marques had also established itself as a premier event where pioneering companies unveiled groundbreaking transport innovations and cutting-edge alternative fuel solutions. In 2006, the Monegasque company Venturi introduced its Astrolab, the world’s first high-performance solar vehicle available for commercial use. Two years later, in 2008, Fisker Automotive from the United States unveiled its luxury plug-in hybrid sports sedan—the first of its kind.

Meanwhile in 2012, Space Expedition Curacao showcased its SXC_001 on the Esplanade, right in front of Avenue Princesse Charlotte. The SBX_001 was hailed as a precursor to space travel, offering passengers the rare opportunity to experience Earth from space at an altitude of 103 km. Then, in 2015, AeroMobil made history with the debut of the world’s first flying car prototype, returning in 2017 with an updated model.

New chapter under leading destination and events agency, Monaco Check-In

In 2018, Top Marques Monaco entered a new chapter when the management team was taken over by Monaco Check-In, the Principality’s leading destination and events agency. Founded in 1997, Monaco Check-In has a long history of consulting on large-scale events in Monaco, including prestigious occasions such as the Monaco Yacht Show, SPORTEL, Luxe Pack Monaco, and the General Assembly of Interpol.

The company’s expertise extends to organising some of the most high-profile events in Monaco, including H.S.H. Prince Albert’s wedding to H.S.H. Princess Charlene, renowned music and comedy festivals like Sereneissimes de l’Humor, and luxury fashion shows for iconic brands such as Dior and Louis Vuitton.

With this wealth of experience, Monaco Check-In was well-equipped to guide Top Marques Monaco into its next phase. Under the leadership of Salim Zeghdar, the focus shifted to further enhancing the event’s status on the global stage, while remaining true to its core identity as a luxury automotive show.

On the eve of the 16th edition of Top Marques, which had been rescheduled to late May, Mr. Zeghdar shared his vision for the event: ‘When I acquired Top Marques last summer, my goal was to bring the show back to its roots—the supercar and the hypercar. Above all, Top Marques is a luxury marketplace where enthusiasts can discover the latest models and, most importantly, take home the car of their dreams.

Mr Zeghdar more than lived up to his promise to return the show to its roots, and the results speak for themselves. With seven world launches including no less than two from Australia, the first edition under Monaco Check-In broke records in terms of innovation. There were also an unprecedented number of sales made, perhaps due to the new invitation-only VIP event organised by Top Marques, which allowed potential buyers to view the supercars in a privileged atmosphere before the public opening.

Despite the significant challenges posed by COVID-19 in 2020 and 2021, the event’s resilience under Mr Zeghdar’s leadership was undeniable. While the world paused, Top Marques Monaco found ways to adapt and stay true to its luxurious brand.

Classic Car Hall added

By 2022, the show was back in full force, introducing a new Classic Car Hall that showcased sports cars from the 1950s to the 1990s. With 11 exhibitors participating in the new section, the event successfully attracted a diverse crowd of car lovers, expanding its reach beyond just supercars to appeal to a wider range of automotive aficionados. Adding Top Marques Monaco merchandise to the mix, as well as securing the hugely popular French auto influencer GMK as an ambassador, further solidified the event’s position as a key player in the luxury automotive and lifestyle sectors.

In 2023, the first-ever auction was held during the event by Top Marques’ partner MonacoCarAuctions, which saw dozens of exclusive Ferraris go under the hammer. Alongside the auction, an Art Competition in partnership with Monaco’s Education Department introduced a forward-thinking element to the event, focusing on the future of car design. These additions proved that the event wasn’t just about showcasing cars but about creating a dynamic and evolving space that celebrates all aspects of the luxury automotive world.

Partner of global events leader Informa Plc

After an exceptionally successful edition in 2024, which saw 13 world premieres and an exclusive appearance of the Tesla Cybertruck—driven to the venue by H.S.H. Prince Albert—Top Marques entered a new phase as it partnered with global events leader Informa Plc, which also organises the Monaco Yacht Show.

What lies ahead is an exciting blank page, but both Mr. Zeghdar and Lawrie are optimistic about the future. “Informa’s vast international network, strong presence in Luxury, Lifestyle, and Technology markets, and expertise in scaling specialist brands make them the ideal partner to elevate Top Marques to new heights,” says Mr. Zeghdar.

“Let’s watch this space,” adds Lawrie. “The supercar is an inherently newsworthy and appealing product, and there’s no reason why Informa can’t take it global. They’re a highly respected organisation with the resources to make it happen. I’m excited to see where the next ten years take us.”

”My goal was to return the show to its DNA – supercars and hypercars.” Salim Zeghdar

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Top Marques Monaco: Celebrating 20 Years of Excellence with a Magical Showcase of World Premieres!

by with No Comment Communiqués-de-presse

Top Marques Monaco, one of the world’s most prestigious automotive events, will celebrate its 20th anniversary next month with an extraordinary edition offering enthusiasts a truly unique experience: a stunning display of supercars never seen before.

From May 7 to 11, 2025, at the Grimaldi Forum, this exceptional edition will pay tribute to the world of automobiles, featuring an incredible selection of cutting-edge supercars and classic vehicles, including a stunning Ferrari 250 Spyder California worth 14 million euros.

But that’s not all: the event will also showcase the Brabus Big Boy, a 12-meter-long rolling apartment worth 1.2 million euros, and a Junkers A50 Heritage—a 1920s aircraft replica. Both will be available for sale, along with most vehicles at the show. The program for this 20th celebratory edition was revealed during a press conference held today, April 2, at the Casino de Monte-Carlo.

“This year is very special for us,” said Emeric Garcia, the event director. “We are celebrating our 20th anniversary—20 years of supercars in the heart of Monaco, 20 years of world premieres with over 110 launches, 20 years of innovation and new technology, and 20 years under the high patronage of H.S.H. Prince Albert II of Monaco, whom I would like to thank.

“Top Marques has become a true launching pad, and this year we will present 13 new models, including 10 world premieres and 3 being showcased in Monaco for the first time. What a great birthday present!”

World Premieres

Among the supercars making their global debut is Aston Martin’s Vanquish Volante, the iconic British brand’s latest roadster, poised to become ‘the fastest and most powerful in the world.’ There will also be world premieres from across Continental Europe, including new models from Laffite Automobili (Italy), Rubau Cars (Spain), Saoutchik (Netherlands), and Brabus (Germany), along with Mansory, represented by Stars Monte-Carlo, and TOP CAR, represented by EliteWrap. Lastly, Klassen will unveil a fully customized luxury van, a favorite among celebrities.

Included in the supercars making their Monaco debut, BPM Exclusive will showcase the Ferrari 12Cilindri Spider and the Rolls Royce BB Spectre, while Groupe Segond Automobiles will present the Lamborghini Temerario. “No supercar presentation would be complete without a nod to our ambassador GMK,” said Mr. Garcia. “GMK, who has been with us since 2022, will bring his latest vehicles to a dedicated area. Don’t miss his autograph session on Sunday, May 11, at 3 p.m.!”

Classic Car Treasures

Top Marques will also highlight vintage vehicles, with treasures from Boutsen Classic Cars, including the Ferrari 250 Spyder California. In addition, classic car collectors will be able to discover Top Classics, dedicated to Mercedes and Ferrari, Fast N Classic with its American classics, as well as Kiaba Anton, DPM Motors, Garage Dayraut, Antunes Automobiles, RM Autosport, and Fiat 500 Classics.

To mark Top Marques’ milestone, the Collection of Cars of H.S.H. the Prince of Monaco, in partnership with the National Automobile Museum of Mulhouse, will showcase a unique exhibition highlighting Peugeot. Visitors will have the exclusive opportunity to discover, for the first time ever, a trio of iconic models, including the Peugeot 2008 from Sébastien Loeb’s 2016 Dakar Rally and a Peugeot F1 co-piloted by Martin Brundle.

Luxury watches and jewelry

Top Marques Monaco 2025 will not only feature cars but also showcase luxury watches and jewelry, with renowned brands such as Bemon, C.C. Watches, Hôtel des Ventes de Monte-Carlo, Astrea, Infiniti Jewels, Sandra Bérété, and Terzihan.

It will include a retrospective exhibition tracing the history of Top Marques and highlighting key moments, along with a monumental artwork by Stefano Cigana, titled Le Sillage du Temps.

The 20th edition of Top Marques Monaco will kick off with a VIP avant-premiere cocktail at 8pm on May 7 at the Grimaldi Forum, sponsored by zondacrypto.

“I would like to especially thank our sponsors—zondacrypto, Dassault Aviation, Need for Touring, Deco Flamme, and A Roca—who have made this exceptional 20th-anniversary edition possible,” emphasized Mr. Garcia.

Join Top Marques for this milestone celebration, and experience the best in automotive excellence, luxury, and innovation.
For the full program and details on all exhibitors, visit www.topmarquesmonaco.com. Tickets for this anniversary edition are also available via the site, as well as on www.grimaldiforum.com.

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Tickets Now on Sale for the 20th Anniversary of Top Marques Monaco

by with No Comment Business

The highly anticipated 20th Anniversary edition of Top Marques Monaco is set to take place from May 7 to 11, 2025, at the Grimaldi Forum in Monaco. Tickets for this milestone event are now available,.


Pour la première fois, les organisateurs offrent une réduction exclusive à ceux qui réservent leurs billets avant le 20 avril 2025, permettant aux visiteurs de bénéficier de tarifs préférentiels pour cet événement incontournable.

Early Bird Discount

The event will begin with an Avant-premiere Opening Cocktail, sponsored by zondacrypto, at 8pm on Wednesday 7 May, for 330€*.

Tickets start at 50€* for the weekend (10/11 May), 100€* on Thursday 8 May and Friday 9 May, and 175€* for a VIP ticket, which includes priority access, VIP lounge access with complimentary food and drinks, and a special anniversary gift. A 4-day VIP pass is available for 600€*.

Children under 12 enter free, with special prices for 13-17 year olds and students (30€*).

*Early bird prices are available until April 20 at midnight.

Click here to buy tickets

Regular pricing applies from April 21 :

– May 7 Avant-premiere Opening Cocktail: 350€
– May 8 and 9: 120€
– May 10 and 11: 55€ (aged 13 to 17 + students -25 35€)
– VIP ticket: 185€
– 4-day VIP ticket: 650€

In line with its humanitarian commitment, Top Marques Monaco will donate a contribution from each ticket sold to Monaco Disease Power, an association which provides assistance to children and young adults with physical or mental disabilities.

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Tickets Now on Sale for the 20th Anniversary of Top Marques Monaco

by with No Comment Communiqués-de-presse

The highly anticipated 20th Anniversary edition of Top Marques Monaco is set to take place from May 7 to 11, 2025, at the Grimaldi Forum in Monaco. Tickets for this milestone event are now available, marking two decades of excellence in showcasing the world’s finest supercars, classic cars, and luxury innovations.


For the first time, organizers are offering an exclusive ‘Early Bird’ discount for those who reserve their tickets before April 20th 2025, allowing visitors to enjoy reduced prices for this iconic event. Don’t miss the opportunity to experience Top Marques Monaco at special rates!

The 20th edition of what has been called ‘the world’s most exclusive auto show**’ promises an extraordinary line-up, featuring world premiere hypercars, rare classic vehicles, luxury motorbikes, exclusive watches, and exquisite jewellery.


Visitors can also explore the area dedicated to innovation, showcasing groundbreaking technologies that are redefining transportation, including electric supercars, motorbikes, and other alternative fuel vehicles.

Activities for children, as well as a bar and restaurant, will also be available ensuring a unparalleled experience for car lovers of all ages.

Early Bird Discount

The event will begin with an Avant-premiere Opening Cocktail, sponsored by zondacrypto, at 8pm on Wednesday 7 May, for 330€*.

Tickets start at 50€* for the weekend (10/11 May), 100€* on Thursday 8 May and Friday 9 May, and 175€* for a VIP ticket, which includes priority access, VIP lounge access with complimentary food and drinks, and a special anniversary gift. A 4-day VIP pass is available for 600€*.

Children under 12 enter free, with special prices for 13-17 year olds and students (30€*).

*Early bird prices are available until April 20 at midnight.

Click here to buy tickets

Regular pricing applies from April 21 :

– May 7 Avant-premiere Opening Cocktail: 350€
– May 8 and 9: 120€
– May 10 and 11: 55€ (aged 13 to 17 + students -25 35€)
– VIP ticket: 185€
– 4-day VIP ticket: 650€

In line with its humanitarian commitment, Top Marques Monaco will donate a contribution from each ticket sold to Monaco Disease Power, an association which provides assistance to children and young adults with physical or mental disabilities.

For more information or to buy your tickets, visit www.topmarquesmonaco.com.

**The New York Times

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Informa Further Extends Partnership with Monaco Through Top Marques

by with No Comment Communiqués-de-presse

Informa plc, the global leader in events, digital services, and academic research, has announced plans to further strengthen its long-term partnership with the Principality of Monaco by integrating Top Marques into its portfolio. This follows Informa’s recent proposed acquisition of Ascential plc, which includes brands such as Cannes Lions and Money20/20, and the build out of its Informa Festivals business.

Top Marques Monaco is one of the world’s premier luxury automotive event brands, showcasing the latest innovations in supercars, hypercars, classic cars, as well as luxury lifestyle products. Since its inception in 2004, it has been the launch platform for over 100 new supercar models. The event’s 20th edition will be celebrated from 7 to 11 May 2025.

Top Marques to benefit from Informa’s international scale & influence

This new development builds on Informa’s long-standing relationship with Monaco, which began with the prestigious Monaco Yacht Show. For more than a decade, Informa has helped shape the yacht show into the global reference for superyachts. The success of the Monaco Yacht Show laid the foundation for Informa’s expansion into other luxury markets, and today the partnership spans over 15 brands across yachting, art, and lifestyle sectors in Europe and the US. Most recently, the leading media brand for the Superyacht industry, BOAT International, was added into the partnership portfolio.

By adding Top Marques to the existing Informa/Monaco partnership, the luxury event brand will benefit from Informa’s international scale and influence across Luxury, Lifestyle, and adjacent markets such as Aviation, Technology, and Jewellery. Informa’s extensive experience will further position Top Marques Monaco as a leading global platform for luxury, innovation, and high-end market growth.

“The ideal partner to elevate Top Marques to even greater heights”

Salim Zeghdar, of Monaco Check-In, a receptive agency and the organiser of Top Marques Monaco, said: “Informa’s extensive international network and expertise in scaling specialist brands make them the ideal partner to elevate Top Marques Monaco to even greater heights.”

Stephen Carter, Group CEO of Informa, added: “Luxury is a growing market, and through our partnership with Monaco, we have developed a unique portfolio of specialist brands. Top Marques Monaco is a valuable addition with significant potential for growth both within Monaco and internationally.”

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Top Marques Monaco joins Informa group

by with No Comment Business

Informa plc, the global leader in events, digital services, and academic research, has announced plans to further strengthen its long-term partnership with the Principality of Monaco by integrating Top Marques into its portfolio.

This new development builds on Informa’s long-standing relationship with Monaco, which began with the prestigious Monaco Yacht Show. For more than a decade, Informa has helped shape the yacht show into the global reference for superyachts.

By adding Top Marques to the existing Informa/Monaco partnership, the luxury event brand will benefit from Informa’s international scale and influence across Luxury, Lifestyle, and adjacent markets such as Aviation, Technology, and Jewellery. Informa’s extensive experience will further position Top Marques Monaco as a leading global platform for luxury, innovation, and high-end market growth.

Salim Zeghdar, of Monaco Check-In, organiser of Top Marques Monaco, said: “Informa’s extensive international network and expertise in scaling specialist brands make them the ideal partner to elevate Top Marques Monaco to even greater heights.”

Stephen Carter, Group CEO of Informa, added: “Luxury is a growing market, and through our partnership with Monaco, we have developed a unique portfolio of specialist brands. Top Marques Monaco is a valuable addition with significant potential for growth both within Monaco and internationally.”

The event’s 20th edition will be celebrated from 7 to 11 May 2025.

Salon Top Marques 2024

What people are saying about Top Marques!

by with No Comment Business

We asked our exhibitors, visitors and partners to share their impressions of the 19th edition of Top Marques Monaco.

We are pleased to share a snap shot with you…

« I am very happy to have chosen Top Marques Monaco for my worldwide presentation of the Laffite LM. I am very satisfied with the show and the number and quality of visitors. We’ve had a lot of media feedback and a great deal of interest from influencers. I’ll be back next year. » Laffite Automobili

« The experience was truly enriching, and I am sincerely thankful for the opportunity.
We met with high-level executives and other industry leaders. We made valuable contacts, formed friendships, and discussed perspectives on collaborating and utilizing Qibus’s remote driving technology. All in all, it was a wonderful event. » Qibus

« Bravo for this edition, it was really a great event where we were able to meet some promising contacts. Thank you to the entire Top Marques team for your availability and responsiveness. » Boutsen Classic Cars

« It was a pleasure to be in Monaco with your team. Congratulations again on this latest success and steady progress. » Dassault Aviation

« In our opinion, this is the best conference we’ve attended. » zondacrypto

« A big thank you to all of you for the incredible experience you created for our attendees, it was a huge success, and we received some amazing feedback! We really appreciate the partnership and your efforts. I’ve already been asked by managers to integrate Top Marques into the program! » Ernest Young – World Entrepreneur of the Year Awards

« We had a very good overall impression of the sublime vehicles and incredible concepts for driving on land, on water or on the moon! It was a real eye-opener. It’s a fantastic, fairly exclusive show and a good opportunity for us to present our brands and different models. »Groupe Segond Automobiles

And a few headlines inspired by Top Marques…..

« Top Marques Monaco: the show that makes enthusiasts dream. » . Auto Moto
« Top Marques, an unmissable event in the automotive world. » Motors Actu
« The world’s most exclusive motor show. » Supercar Blondie
«The show of excess. » M6 Turbo
« One of the best automotive events in the world – supercar heaven! » Motor1.com

TMMD5.1AM00070

Top Marques Achieves Record-breaking Ticket Sales

by with No Comment Business

Top Marques Monaco is thrilled to announce a significant milestone: a remarkable 32% increase in ticket sales for this year’s event. This unprecedented surge in attendance underscores the show’s growing appeal and its unmatched position in the luxury and automotive industries.

The 2024 edition of Top Marques Monaco which was held in June, showcased a dazzling array of high-performance vehicles, cutting-edge automotive technology, and bespoke luxury items, drawing enthusiasts and industry leaders from around the globe. The event provided a unique platform for manufacturers to unveil their latest innovations and for aficionados to experience the pinnacle of automotive excellence.

Visitors from every continent

This year’s Top Marques Monaco welcomed a diverse audience from all corners of the world, with visitors traveling from Africa, New Zealand, Canada, South America and numerous other countries to experience the event. The international turnout highlights the universal fascination with automotive innovation and luxury showcased at Top Marques Monaco.

It also reflects the successful implementation of strategic marketing initiatives and partnerships that expanded the show’s reach to new demographics and markets. Social media campaigns, influencer collaborations, and media partnerships played crucial roles in attracting a broader audience.

Unprecedented media presence

Almost 300 journalists from more than 30 countries attended the four-day event, resulting in thousands of articles, TV programs, and online reviews about Top Marques Monaco worldwide.

Meanwhile more than 80 content creators including GMK, France’s leading automotive content creator, made an appearance at the show, drawing significant attention and engagement across social media platforms. GMK, who is Top Marques’ ambassadeur, boasts 4.6 million followers on Instagram, 2.3 million followers on TikTok, and 2.2 million followers on his YouTube channel, with videos reaching millions of views. Additionally, organisers were honored to host Supercarblondie, who has over 16.2 million followers on Instagram.

Planning is already underway for the next edition – the 20th anniversary – promising even more groundbreaking exhibits and unforgettable experiences.

The 20th edition will take place in the Grimaldi Forum from May 7 to 11, 2025. Tickets will go on sale on November 1, 2024. For more information about Top Marques and to stay updated on future events, don’t hesitate to follow us on our social media channels.

TMMD5.1AM00071

Top Marques Achieves Record-breaking Ticket Sales of + 32 %

by with No Comment Communiqués-de-presse

Top Marques Monaco, one of the world’s most exclusive luxury automobile shows, is thrilled to announce a significant milestone: a remarkable 32% increase in ticket sales for this year’s event. This unprecedented surge in attendance underscores the show’s growing appeal and its unmatched position in the luxury and automotive industries.

The 2024 edition of Top Marques Monaco which was held in June, showcased a dazzling array of high-performance vehicles, cutting-edge automotive technology, and bespoke luxury items, drawing enthusiasts and industry leaders from around the globe. Held at the Grimaldi Forum, the event provided a unique platform for manufacturers to unveil their latest innovations and for aficionados to experience the pinnacle of automotive excellence with 13 world launches.

“This extraordinary increase in ticket sales is a testament to the enduring allure and prestige of Top Marques Monaco,” said Emeric Garcia, show director. “Our team has worked tirelessly to curate an event that not only meets but exceeds the expectations of our discerning audience. We are delighted to see such a positive response and are committed to continuing to elevate the Top Marques Monaco experience.

“We would like to thank each and every one of our visitors for coming to Top Marques Monaco, as well as our sponsors and exhibitors, without whom the show would not be possible. More than 60% of our exhibitors have already confirmed their participation for 2025.”

Visitors from every continent

This year’s Top Marques Monaco welcomed a diverse audience from all corners of the world, with visitors traveling from Africa, New Zealand, Canada, South America and numerous other countries to experience the event. The international turnout highlights the universal fascination with automotive

innovation and luxury showcased at Top Marques Monaco.

It also reflects the successful implementation of strategic marketing initiatives and partnerships that expanded the show’s reach to new demographics and markets. Social media campaigns, influencer collaborations, and media partnerships played crucial roles in attracting a broader audience.

“We are incredibly grateful to our partners, exhibitors, and attendees for their continued support,” added Mr Garcia. “Their enthusiasm and passion drive us to innovate and deliver an exceptional event year after year.”

Unprecedented media presence

Almost 300 journalists from more than 30 countries attended the four-day event, resulting in thousands of articles, TV programs, and online reviews about Top Marques Monaco worldwide.

Meanwhile more than 80 content creators including GMK, France’s leading automotive content creator, made an appearance at the show, drawing significant attention and engagement across social media platforms. GMK, who is Top Marques’ ambassadeur, presented his latest vehicles in front of hundreds of fans. He boasts 4.6 million followers on Instagram, 2.3 million followers on TikTok, and 2.2 million followers on his YouTube channel, with videos reaching millions of views.
Additionally, organisers were honored to host Supercar Blondie, who has over 16.2 million followers on Instagram.

The Top Marques Monaco team extends its heartfelt thanks to everyone involved in making this year’s event a resounding success. Planning is already underway for the next edition – the 20th anniversary – promising even more groundbreaking exhibits and unforgettable experiences.

The 20th edition will take place in the Grimaldi Forum from May 7 to 11, 2025. Tickets will go on sale on November 1, 2024. For more information about Top Marques and to stay updated on future events, don’t hesitate to follow us on social media or visit www.topmarquesmonaco.com.