After two decades as a radiation oncologist, Emmanuel Beguier’s lifelong passion for cars drove him to leave medicine behind and create Carfooly, a studio developing apps and games for automotive enthusiasts.
After two decades as a radiation oncologist, Emmanuel Beguier’s lifelong passion for cars drove him to leave medicine behind and create Carfooly, a studio developing apps and games for automotive enthusiasts.
A successful career in medicine is often considered a safe and well-respected path, but for one man, the pull of a lifelong passion led him to a completely different world: the automotive industry. From radiation oncologist to founder of Carfooly, a studio dedicated to creating applications and games for car enthusiasts, Emmanuel’s journey is a remarkable tale of transformation.
“I started my career as a radiation oncologist. I practiced for about twenty years and developed a private cancer institute in Montpellier,” he recalls. His medical career was rewarding and impactful, but after two decades, the allure of something different became irresistible. “I stopped practicing medicine to focus on other projects, including Carfooly, a studio that publishes and develops applications and games dedicated to car enthusiasts.”
A Lifelong Passion for Cars
Emmanuel’s shift from medicine to the automotive world was deeply rooted in a lifelong fascination with cars. “Cars have always fascinated me,” he explains. “As a teenager, I was passionate about Porsche, and I never missed an issue of Flat6 magazine. Today, it’s more about Ferrari.” But his interest extends beyond just the cars. “It’s not just the cars, but the world of collecting, luxury, and passion that surrounds them,” he adds. “I wanted to create something new for enthusiasts—an environment where they could share, interact, and play around their love for cars, extending this passion through unique experiences.”
This fascination with cars wasn’t something new. “I’ve always loved beautiful cars, prestigious brands, and the evolving technologies in this field. Long before car spotting became a trend, I would visit places where I could admire sports cars, especially near large hotels. Before the internet, I bought every magazine dedicated to beautiful cars. I knew the specifications of every car by heart.” His love for cars had always been a constant, even before he found his way into entrepreneurship.
Transitioning from Medicine to Entrepreneurship
The shift from a stable career in healthcare to a startup in the tech world wasn’t without its challenges. “The biggest challenge was adapting to a new environment,” Emmanuel admits. “As a doctor and healthcare business owner, I already had management and decision-making skills. However, the entrepreneurial world in the automotive and tech industries is very different.”
Despite the steep learning curve, his medical background provided a solid foundation. “Creating a startup in this field requires an innovative approach and a deep understanding of the industry,” Emmanuel explains. “But the adventure is exciting and rewarding every day.” Learning digital communication, social media, and the world of developers was an essential part of the process. “It was crucial for me to learn the world of developers,” he says. “But that was part of the excitement—adapting to this new space while pursuing something I truly loved.”
Carfooly: Turning Passion into Profession
In his spare time, Emmanuel always consumed content about cars on social media. “I noticed there was a lack of platforms that combine community and interactivity,” he explains. “That’s when I decided to develop apps and games to offer an innovative way for people to live and share their passion for cars.” This led to the creation of Carfooly, a studio focused on creating unique experiences for car enthusiasts.
Carfooly’s main projects include The Club and Need for Touring. “The Club is an app that allows you to spot and collect the most beautiful cars, share discoveries, and interact with a community of enthusiasts,” he explains. “Need for Touring is an accessible game for everyone, where each race is a strategic challenge. Players use the right cards at the right time to attack, defend, and cross the finish line first, all while collecting a multitude of items.”
The unique aspect of Carfooly’s projects lies in their design. “They’re made by enthusiasts, for enthusiasts,” he says proudly. “We’re also very proud to have GMK as our ambassador.”
Partnership with Top Marques
As Carfooly grows, the importance of reaching the right audience becomes clear. “Top Marques is the perfect event to reach our audience,” Emmanuel says. “It was a no-brainer for us to be there. It also allows us to meet strategic partners and continue growing our projects. The event is truly magnificent, and the team is top-notch!”
Surrounded by iconic cars at Top Marques, he reflects on the magic of the event. “Being at Top Marques, surrounded by all these fascinating cars, is magical!”
Advice for Aspiring Entrepreneurs
Having made his own leap into the world of entrepreneurship, Emmanuel shares valuable advice for those looking to follow a similar path. “Surround yourself with the right people, be curious, and learn constantly,” he says. “Entrepreneurship is about turning your passion into a concrete project, facing challenges every day, and watching your ideas come to life.”
He emphasizes the importance of taking that first step. “It’s about taking the leap, just as I did. Don’t be afraid to follow your passion and take the first step.”

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